Master of Digital Business

Programme Overview

The Master of Digital Business (MDigiBus) is a Level 9 qualification specifically designed for the "smart" economy. It focuses on the intersection of management and advanced digital technologies such as AI, big data, and cloud computing. Unlike purely technical degrees, this program emphasizes the strategic implementation of these tools to optimize business performance. It is officially ranked #1 in New Zealand for E-Business and Digital Marketing.

Students have the choice between face-to-face learning at the Hamilton campus or a fully online delivery model. The program is heavily industry-aligned, requiring students to complete a professional internship and an applied research project, providing practical experience that is highly valued by global employers.

What You'll Study

Compulsory Core Papers

• DIGIB552 Applied Research Methods and Project (30 pts)
• DIGIB555 Digital Business Management (30 pts)
• DIGIB558 Contemporary Issues in Digital Business (30 pts)
• DIGIB519 Professional Field Internship (30 pts)

Elective Options (to complete 180 points)

• BUSAN543 Applied Business Analytics (30 pts)
• SCMGT577 E-Enabled Agile Supply Chains (30 pts)
• MKTG553 Global Marketing (30 pts)

Why Choo se This Programme?

• Triple Crown Status: Waikato Management School is in the top 1% of business schools globally with AACSB, EQUIS, and AMBA accreditations.
• Internship Integration: A mandatory 8–13 week internship ensures you build professional networks while you study.
• Online Flexibility: The 100% online stream allows international students or working professionals to complete the degree from anywhere.
• Specialized Knowledge: Deep dives into Generative AI, Māori data sovereignty, and real-time analytics.

Entry Requirements

• Academic: A Bachelor’s degree in a relevant subject (e.g., Business, IT, Management) with a minimum B- average in your final year.
• The 120-point Pathway: Applicants with an existing Honours degree or Postgraduate Diploma in a relevant field may qualify for the shorter, lower-cost ($39,840) version of the degree.
• English: IELTS Academic 6.5 overall (minimum 6.0 in all bands).
  

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